Prototype Development

For clients without an existing operation on which to base a franchise program, Francorp will guide the client in developing an operating unit which will serve as the franchise prototype. This service may include some or all of the following: secondary or primary research on competitors, interviews with experts in the field, analysis of the client’s current channels of distribution, interviews with staff, analysis of products and services and recommendations of an appropriate product mix, and development of site criteria. Francorp will also assist in monitoring the performance of the prototype from opening until the point at which the client can make an informed decision whether to go forward with franchise program development. At no time will Francorp assume responsibility for actually operating the business.